After cartoon character Homer Simpson’s email address (firstname.lastname@example.org) was revealed in a 2003 episode, a Simpsons writer used to reply in character to all the emails received, until the sheer volume made that task unmanageable.
When even Homer Simpson has begun to utilize the Internet, it is likely time to admit the importance of the Internet as a valuable marketing resource. While having an aesthetically pleasing website is an important fundamental in web marketing, it is not the only element for success. If you are looking to execute a web marketing strategy in the Rochester area, considering the use of email hosting for your campaign may be the solution to your marketing problems.
Working with a Rochester web development team to not only develop your Rochester web design campaign, but also execute a successful email marketing campaign could benefit your business in a number of ways.
Email hosting services provide high quality email, and are generally used by small and mid sized businesses. Rochester web development teams will help you to make sure emails are designed with your marketing objectives in mind, and are reaching consumers in the volume that you want.
Quality email hosting services will also filter out spam and viruses, keeping your information and your infrastructure safe from harm. Did you know that the first spam email ever created was on May 3, 1978, and was meant to advertise a new computer system? It was sent to 600 users of ARPANET whose addresses had been entered manually from a printed document.
To avoid the same mishap, email hosting services use strong filters to ensure that this does not happen to you or your clients. A good email provider will also have platforms built for any device on which an end user wants to access his or her email, whether that’s a tablet, smartphone, or desktop.
If your business is debating launching an email marketing campaign, hiring a third party Rochester web development team saves you time and effort. They will work with you to develop effective campaigns based off of your branding goals, and ensure that the campaign is effectively executed. Rochester web development services are a great idea for small local businesses and could be the solution you have been looking for.